There is Korean invasion in the global entertainment industry. You may probably have been noticing that many Korean commercial films are enjoying global attention. Many of them are now being run in theaters not just in Asia but also in America and Europe. Many viewers are starting to establish an attachment and liking to such movies. To be able to reach more viewers, and of course, generate more income, Korean movie producers are now turning to movie downloads.
Back there in South Korea, the DVD industry has always been lackluster. Sales of DVDs has not been very impressive. It was this fact that opened the doors for movie downloading across the Internet. To cover losses of film producers from releasing DVD titles, they started offering their films to online consumers at least two months post theatrical runs. The movie downloads cost about a fraction of total DVD costs.
During the initial stage, the move proved to be viable and profitable. However, as years went by, it was not sufficient enough, especially when movie piracy broke out. Since then, Korean movie industry began sharing the sentiments of most other film producers around the world, especially those in Hollywood.
For the second half of 2009, most Korean film productions would introduce simultaneous showing of movies on theaters and online. This move would be noticeable particularly among film premieres. Movie downloads would already be available even if the film is still being shown in commercial theaters. This would be a first in Korean film history. It is also a pioneering move across the globe.
Not too many film producers are open to doing the same due to income issues. Thus, this Korean producers’ initiative would be monumental and would surely be monitored by all film production all around the world. Koreans would serve as a model that would serve as a case to prove that such innovations would surely work. In Hollywood and elsewhere, film outfits would not easily and openly jump into such an action because of logical fear to lose significant amounts of income.
A Japanese film producer is already set to follow suit. However, it admits it is all eyes and all ears into what the Korean movie download endeavor would end up with. Film productions are businesses. They also need to assess their viability and profitability before making significant moves. For sure, film outfits around the world would make the rounds to further study implications of releasing move downloads at the same time as commercial releases of movies.
Analysts are also yet to learn about technologies and concrete measures that would ensure prevention of piracy. The Internet is a much more open venue to film piracy. Thus, film producers would also take note of how Korean film producers would address such concerns.
It seems that the future of the movie industry is really reliant on the effectiveness and success of online movie downloads. The Internet is really a powerful media. In the future, there is also an unrelenting possibility that instead of going to commercial theaters, people would just rely on online movie downloading to watch movies. This is more possible these days because of the enhanced speed of broadband and the emergence of powerful and attractive home theater systems, which could also be connected to the Internet for online movie viewing.